• Loop Media
• August 20, 2024
• Brand Strategy
• Brand identity, Logo
• 1 Comment

In today’s fast-paced and competitive marketplace, a logo serves as more than just a visual mark—it’s the embodiment of a brand’s identity. When we think of the world’s most successful brands, their logos often come to mind instantly. But why do some companies spend astronomical sums on redesigning their logos? The figures are astounding: Pepsi invested $1 million, the BBC …